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Surfing on her own wave

Sandra De La Rosa (center) spends a lot of time literally surfing in her success. An avid fan of the Hawaiian surfboard, 26-year-old De La Rosa is the owner and designer of the California-based Raw Skin, a line with a feminine touch after she was tired of wearing the traditional outfits, usually designed and made for men, when she wanted to hit the waves. De La Rosa, who was working as a buyer for local surf company, would make her designs at home. She recruited local tailors and would pay them with money she had borrowed from friends and family. "It wasn't easy doing it," the Californian said. But it was worth the effort. Though she has just started to make a profit, her merchandise is already selling in 15 stores. If there's on thing that success takes is time, but there's one thing she makes time for: "I get on my surfboard everyday."


   
 


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Photo Credits: Lance Smith, Brian Seabert